Who’s Your Competition? Ask Yourself One Simple Question.

May 15, 2010
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ShareToday, I attended another outstanding meeting of the NSACF (National Speakers Association of Central Florida). The chapter was honored to have  Bob Pike speak about “The 30 BEST Ideas to Take You to the Top of Your Niche.” Turns out, Bob Pike has every reason in the world to claim his ideas are “best.” The [...]

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How Do YOU Bring Social Media Down to Size?

May 11, 2010
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ShareDoes social media ever just overwhelm you? I don’t mean in terms of learning this ever-evolving new way of communicating. I’m talking about its sheer size. Now…wait a second. I’m a social media consultant. I help other thought leaders master their own online voice and connect with new customers. I’m not supposed to get overwhelmed, [...]

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Does Your Blog Answer the Right Questions?

May 3, 2010
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ShareAs an expert in your field, you have answers for your blog readers. Lots of them. But do know the right questions? Business bloggers often get too close to their expertise and passion—eventually losing touch with what readers really want to know. Many of us find ourselves going off on blogging tangents and traveling down [...]

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StumbleUpon: Traffic or Trash?

April 26, 2010
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ShareI’ve been paying close attention to StumbleUpon lately as it’s becoming  a popular network. Many bloggers also claim it’s delivering an avalanche of traffic. After TechCrunch compared its impressive traffic delivery with the other networks, I decided I had to test it out! My first reaction is definitely mixed. Quick Setup, Quick Submissions As a [...]

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Writers Rejoice! The Associated Press Adds “Website” as Approved Spelling.

April 20, 2010
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ShareI can hardly contain myself! Last week the Associated Press—the final authority on journalistic style, grammar and rules—saw the light! Finally, “website” was been added as an acceptable spelling in addition to “Web site.” Having been in the web industry for over ten years now, I can finally shed the guilt about bucking AP Style [...]

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6 Ways to Promote Your Blog on LinkedIn

April 8, 2010
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ShareThese days, LinkedIn is the often-forgotten “quiet” social network. It doesn’t get the hype of other social media, but it packs a powerful punch when it comes to reaching your professional network. Unlike Facebook, there’s no weeding through YouTube links or cousin Jenny’s baby pics. LinkedIn delivers your professional peeps in one tidy network. So [...]

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6 Ways to Beef Up Your Blog With Images

March 30, 2010
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ShareNews flash: Endless streams of blog text are B-O-R-I-N-G! Business blogs are no exception. In fact, the best content strategy for blogs includes images as part of the process! We’re not talkin’ any old ho-hum images here. Well chosen, high-quality blog images are more than “icing on the content cake.” They create instant polish and [...]

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What Content Will YOU Produce For the iPad?

March 24, 2010
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ShareI’ve seen a lot of skeptics online lately, dismissing the iPad before it’s even released! In fact, many assume the iPad is all hype and no substance. While there may be some wonky specs and some room for technical improvements at first, the reality is that the iPad could very well be the next massive [...]

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The Secret to Outsourcing Your Corporate Blog

March 16, 2010
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ShareThere are competing schools of thought on how effective outsourcing a corporate blog will be. I’ve always been adamant that businesses should blog strictly from within the organization. It makes for more authentic content, timely interaction with readers and a shared experience across the organization. I still stand by that philosophy whole-heartedly. However, to expect [...]

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Do You Procrastinate or Incubate?

February 28, 2010
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ShareRemember that killer blog post idea you had a while back? Still sitting on it? Are you in love with the concept but beating yourself up about not finishing (or starting) the piece? Perhaps you shouldn’t be so hard on yourself. Last week, one of my contacts tweeted an article by Robert Biswas-Diener on CNN.com [...]

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Website Wellness This Tuesday in Tampa!

February 27, 2010
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ShareDoes your website need a serious tune up? Watch four web consultants in action and walk away with a plethora of ideas! The AMA Website Wellness event this Tuesday will be chock-full of recommendations, action items and real-time advice. Months back, AMA Tampa Bay asked local companies to submit sites for review. Our panel then [...]

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Social Media and Business: Still Not Convinced?

February 22, 2010
Social Media ROI

ShareThe definition of social media ROI is changing daily, as we learn about new benefits and the new behavior of social media audiences and followers. Are you struggling to explain the potential of social media to your company’s management team? Keep up the good fight. Their buy-in and support are critical to social media success [...]

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