Posts tagged as:

content strategy

Writing a Blog Post That Generates Sales Leads

by Deana Goldasich on August 17, 2010

Blog Sales

Generating sales leads from your blog while remaining authentic is not only possible, it’s mandatory! But, during the editorial planning and brainstorming process, it’s easy to overlook the most effective sales-generating blog post ideas. Am I saying you should rehire Your Inner Sales Guy? Heck no! I’m encouraging you to add genuine, straight-up value that [...]

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Content is King Offline, Too.

by Deana Goldasich on June 21, 2010

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Emmy award-winner, Bill Stainton, captured the attention of NSA Central Florida this week as he presented, “What I learned from 29 Emmys that Speakers Need to Know.” Bill’s insight and expertise left me with pages of fantastic takeaways. He challenged us to focus on our presentation through three lenses: The Producer Lens, The Writer Lens [...]

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Why Uncertainty Makes For Killer Blog Content

by Deana Goldasich on June 17, 2010

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Always let them see you sweat (a little). Whenever I speak to an audience about Blogging, Social Media or web strategy, there is that moment where I know I’m most vulnerable — The Q&A session! Although confident in my content and preparation, there’s sometimes a little crumb of fear that someone will ask questions I’m [...]

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6 Ways to Promote Your Blog on LinkedIn

by Deana Goldasich on April 8, 2010

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These days, LinkedIn is the often-forgotten “quiet” social network. It doesn’t get the hype of other social media, but it packs a powerful punch when it comes to reaching your professional network. Unlike Facebook, there’s no weeding through YouTube links or cousin Jenny’s baby pics. LinkedIn delivers your professional peeps in one tidy network. So [...]

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6 Ways to Beef Up Your Blog With Images

by Deana Goldasich on March 30, 2010

blogs images where to find

News flash: Endless streams of blog text are B-O-R-I-N-G! Business blogs are no exception. In fact, the best content strategy for blogs includes images as part of the process! We’re not talkin’ any old ho-hum images here. Well chosen, high-quality blog images are more than “icing on the content cake.” They create instant polish and [...]

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Website Wellness This Tuesday in Tampa!

by Deana Goldasich on February 27, 2010

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Does your website need a serious tune up? Watch four web consultants in action and walk away with a plethora of ideas! The AMA Website Wellness event this Tuesday will be chock-full of recommendations, action items and real-time advice. Months back, AMA Tampa Bay asked local companies to submit sites for review. Our panel then [...]

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