by Deana Goldasich on April 20, 2010
I can hardly contain myself! Last week the Associated Press—the final authority on journalistic style, grammar and rules—saw the light! Finally, “website” was been added as an acceptable spelling in addition to “Web site.” Having been in the web industry for over ten years now, I can finally shed the guilt about bucking AP Style [...]
by Deana Goldasich on March 30, 2010
News flash: Endless streams of blog text are B-O-R-I-N-G! Business blogs are no exception. In fact, the best content strategy for blogs includes images as part of the process! We’re not talkin’ any old ho-hum images here. Well chosen, high-quality blog images are more than “icing on the content cake.” They create instant polish and [...]
by Deana Goldasich on February 28, 2010
Remember that killer blog post idea you had a while back? Still sitting on it? Are you in love with the concept but beating yourself up about not finishing (or starting) the piece? Perhaps you shouldn’t be so hard on yourself. Last week, one of my contacts tweeted an article by Robert Biswas-Diener on CNN.com [...]
by Deana Goldasich on February 6, 2010
Any business that has tried to optimize its website or beef up its visibility online has heard the phrase over and over… “Content is King.” If Content is King, a Blog is the King’s Most Loyal Servant. A well-built blog: Publishes your content at a moment’s notice. In fact, a blog makes it so easy [...]
by Deana Goldasich on January 27, 2010
What the heck is a “real time” expert? It’s an expert who continuously communicates advice, questions, challenges and thoughts with their audience or customer. A real-time expert doesn’t publish a book and walk away. They feed their audience with their views on current events, industry news, shake-ups, best practices and epiphanies. They produce a stream [...]
by Deana Goldasich on September 29, 2009
I’m still recovering from a great day at BarCamp Tampa on Sunday. It was an amazing event where I truly felt connected with the local tech and new media community. Awesome, awesome stuff! There were some very lively discussions. Okay I admit, I participated in a rather heated debate with a guy in one session [...]