Posts tagged as:

Blogging Benefits

Writing a Blog Post That Generates Sales Leads

by Deana Goldasich on August 17, 2010

Blog Sales

Generating sales leads from your blog while remaining authentic is not only possible, it’s mandatory! But, during the editorial planning and brainstorming process, it’s easy to overlook the most effective sales-generating blog post ideas. Am I saying you should rehire Your Inner Sales Guy? Heck no! I’m encouraging you to add genuine, straight-up value that [...]

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Does Your Blog Answer the Right Questions?

by Deana Goldasich on May 3, 2010

Finding blog topics

As an expert in your field, you have answers for your blog readers. Lots of them. But do know the right questions? Business bloggers often get too close to their expertise and passion—eventually losing touch with what readers really want to know. Many of us find ourselves going off on blogging tangents and traveling down [...]

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6 Ways to Promote Your Blog on LinkedIn

by Deana Goldasich on April 8, 2010

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These days, LinkedIn is the often-forgotten “quiet” social network. It doesn’t get the hype of other social media, but it packs a powerful punch when it comes to reaching your professional network. Unlike Facebook, there’s no weeding through YouTube links or cousin Jenny’s baby pics. LinkedIn delivers your professional peeps in one tidy network. So [...]

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Why Blog? – Reason #2: Google Karma Points

by Deana Goldasich on February 15, 2010

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Last week, we began our “Why Blog?” Series with Reason #1 – Content is King. Today, we look at how blogging helps in the quest to be blessed by Google. Call it what you will: Karma, juju, brownie points or just “appeasing the Google gods.” The bottom line is that we all want our businesses [...]

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Why Blog? – Reason #1: Content is King

by Deana Goldasich on February 6, 2010

Post image for Why Blog? – Reason #1: Content is King

Any business that has tried to optimize its website or beef up its visibility online has heard the phrase over and over… “Content is King.” If Content is King, a Blog is the King’s Most Loyal Servant. A well-built blog: Publishes your content at a moment’s notice. In fact, a blog makes it so easy [...]

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