How to Mutilate a Social Media Contest

Okay, so I’m ALL for coming up with creative ways to engage customers online. In fact, as social media consultants we offer creative ideas and solutions every day. But, when does a creative contest simply become way too much work for the customer? Companies are forever talking about the ROI of social media. But what…

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How Twitter and GoDaddy Saved This Customer!

I have been a GoDaddy customer for years. I’ve purchased countless domains, hosting packages—you name it. In all my years with GoDaddy, I’ve never encountered a performance issue like I did this week. My blog came to a screeching halt and began running like molasses. This, right after 32 new “fans” joined the Well Planned…

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